2019 is the year for engagement.
It’s so much more than just posting online or pushing out content. Honestly, every business can do that. What makes someone unique or makes a business different is how they engage with their audience and the community of people around you.
Now don’t be afraid of engagement. It doesn’t mean you have to like and comment on every post in your feed but it does mean you need to start showing up in a different way. Local stories that are high in engagement are getting the most attraction right now.
So if you know of a local restaurant opening up, POST ABOUT IT! Have the posts be more natural and meaningful will get you better engagement. When there is more engagement it will move up in everyone’s feed.
There are a million ways you can take your brand to the next level and how you can be more engaged as a brand. I had the pleasure of speaking to Speaker, Coach and Marketing Strategist, Anna-Vija McClain right before the start of 2019 and I can not be more excited to share it with you today!
She is breaking it different ways you can increase engagement and how to get more people to your cite!
(4:20) “They are really focused on engagement. What we are seeing….is angling it around this really hyper local content WITH engagement.”
(6:40) “Email marketing just don’t seem trendy or special. It has been around forever but email marketing continues to have amazing conversation and engaging rates”
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