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I’m calling you out!
That’s right you heard me! I want to call out a trend I have been seeing in the online space. A lot of the times when people are looking for programs they look to the big hitters in the space. They get funneled into a community of hundreds of thousands of people….but get zero support.
Customers are pays thousands of dollars to work with these influencers and then never get to put a face to the name. This is the kind of feedback I not only hear from our clients but something I have experienced as well as a consumer.
I have purchased programs, courses, masterminds and resources from so many people and i use those experiences as a teaching moment for myself. It was then I realized what I wanted my OWN courses and masterminds to NOT look like.
This concept of ‘selling to the gap’ came from mine and my clients experiences. It gave me ways I could be different in my own industry and what would set me apart from the rest. Everyone can give you 5 tips to advertise better but it’s the experience that will set you apart!
In today’s episode I am breaking this concept down to the bare bones and give you way you can stand out from the rest. If you want to learn first hand on how to stand out in your industry, then the Game Changer is the place to be!
Head over to www.2019gamechanger.com to learn more about this one day in-person event I am hosting in San Diego February 9th. We only have eight spots left so get your ticket today!
(4:01) “Become more of the analyst in your own business. Pay really close attention and assessing what is working and what is broken in your industry”
(10:36) “We have a do not fail policy. It literally is where myself and my team consider it our responsibility to not let people fail while in our programs”
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